17 Mar Does Search Marketing Still Create The Best Conversions?
Does Search Marketing Still Create The Best Conversions?
Search marketing still creates best conversions and this is when some guidelines are followed. There are websites with the highest conversion rates and you may be wondering what it is they are doing that you are not. Well, for starters, they have done their statistics and established that a landing page and compelling headline will get the attention of the visitor between 0-8 seconds so if you have not yet captured it, they visitor leaves. Also, it is estimated that about 96% of those who visit your website may not be ready to buy but if your unique value propositions are well laid out, they might just be interested. The inclusion of product videos usually increases purchases by 144% and this is because most people prefer visual advertising rather than reading about a product.
Also keywords really apply when improving traffic to your site, while also heightening your search engine rankings. Google Adwords apply in search marketing especially when they are placed at the precise time when potential customers are looking for your products or services.
Loading to your website should also be fast and this is because it has been observed that a one second delay will result to a 7% reduction rate where conversions are concerned and having more landing pages will also enable you to attract more leads. Clear and precise call to action also results to best conversions especially when you attract the visitor with what you have to offer. This should be easy to understand and navigation should also not be complicated.